When you get involved in marketing online and doing content marketing, you usually end up with at least one blog – in many cases you wind up with dozens of them to handle specific areas of your business or your various products.  While many of them will thrive you inevitably wind up with a few that don’t do so well.  Perhaps the market for blue widgets seemed to fall away a bit.  Maybe you’re just not as interested in a particular...

When you’re looking to beef up your sales and conversions, traffic, etc with online marketing part of the strategy involves article marketing.  It’s a tried and true method and I’ve written on it before.  Article marketing plays a major role in backlink building as well as thought leadership to drive traffic. As long as it’s done properly, the benefits can be outstanding.  There are far too many marketers, both new and old, that...

We rarely a great deal for business owners and marketers to embrace content marketing and social media marketing primarily for the effect it has on bringing a business and its audience close together.  It’s that content, right down to the posts in social media, that drive engagement.  It’s so important in fact that even veterans and major PR handlers for big business have asked themselves the question of whether or not they...

Google’s Panda Update The Alternatives to Off Site Content Marketing Google has made it pretty clear that they don’t want people dealing in content mills – it puts too much power...

One of the most important aspects of your content marketing strategy is going to be the content.  We often talk about the merits of strong, enganging content that helps you connect free cialis to the reader but there are many pieces of the puzzle that go into developing a relationship with a customer.  Unfortunately connection is never as simple as plugging something in. When you want people to stick around and read your content, you...

I’m trying to figure out why so many organizations, individual marketers and businesses that boast an online presence make it so very difficult to get in touch and contact them. Across my medium of business interests and places where I hang my hat I don’t try to hide – it’s actually quite the opposite.  I believe that people should be able to contact me, and I want them to.  It’s just good business. ...