Featured Post

    Maj
    20

    Twitter – Stealing the Thunder of Breaking News

    Twitter has been able to once again celebrate a spot in history as it grabbed another foothold in thew news-reporting and incident-reporting area of the web.  There is a very true realization here that news no longer ‘breaks’ around the world.  It chirps, like a little bird.
    More appropriately would be to say that news tweets.

    Maj
    18

    5 Reasons You Can’t Replace Your Website Using Social Media

    5 Reasons You Can’t Replace Your Website Using Social Media

    Maj
    13

    Why Digg Struggles Under The Power of Reddit

    Back in August of 2010 you may recall the update made to Digg – they announced a relaunch and revision into “version 4″.  As the update was put into effect, Digg was down for the better part of an entire day and those loyal users who loved Digg were locked out.  Unable to search it, submit to it or use the site in any form.  Once the new version went live, people had a strong dislike for the new interface and the feature changes drove regular users away.

    Maj
    11

    The Google Panda – Inspiring New Content Marketing Strategy

    Google’s Panda Update The Alternatives to Off Site Content Marketing
    Google has made it pretty clear that they don’t want people dealing in content mills – it puts too much power in the hands of those article directories and too little power in the hands of those who are trying to get in front of their target audience with quality content on their site.  The last big fat panda update from Google showed us that less value was being placed on those article directories and content farms.

    Maj
    11

    Marketing Strategy – Why People Hate Cilantro… and You

    This might be a bit of a surprise but did you know that some folks out there are genetically predisposed to hate cilantro?  Who would have thought – but that puts a bit of a spotlight on leafy greens and lets us know why some people just can’t stand the stuff.
    It stands to reason then that people would have some genetic predisposition to dislike or hate on other things, like your product.  Mind you their body probably didn’t adjust itself in utero to hate your tires, or your clothing line, or your car decal business – but there are factors of each that they can hate.

    Maj
    11

    Major News Breaks Again – Who Cares About Your Business?

    Muslim men are getting kicked off airlines, Japan is still under a nuclear crisis, Bin laden was killed and buried at sea, Google is beating the hell out of brands left and right to ensure that the little guy can still thrive in search and Apple won’t stop breeding brand zombies with new product releases.
    With all of this going on – who the hell cares about your products and services?

    cze
    30

    The Art Of Social Media Recruiting

    Active recruiting means you’re looking for the right person for a job.  Any one actively looking to fill seats knows that you can’t throw all your efforts into one location because your prospects may not be at that location.  You need multiple sources.  If you want to find the most diverse crowd to pick from and find those gems than you have to start picking through the far corners of the web, including social media.
    Demographics might change across various platforms and channels but you can count on some solid elements that exist through all of the social networks

    cze
    28

    Subconscious Marketing on Twitter

    A good question to ask yourself when you’re looking at social media integration, especially Twitter, is to ask yourself why you’re using it.

    cze
    25

    Blogs Are Changing The Web – Here’s Proof

    What was once a silly little platform for airing general thoughts and feelings has turned into a massive behemoth… for airing thoughts and feelings.  Of course it goes beyond that now.  Blogs are changing the face of not only publishing but marketing as well.
    The problem with the web as it used to be was that it was loaded with static pages that were drab, dull and boring.  For the longest time, web sites were seen as an untouchable entity to many companies.  If they had one, they dare not tamper with it.  It was like the engine to an expensive automobile.

    Maj
    31

    5 Content Marketing Errors That Make You Look Dumb

    A great foundation of content marketing, whether you’re dealing with blogs or articles (and just good copywriting in general) is a sturdy conversational tone within your content.  This gives you the ability to snatch up the grammar rules and bend them a little.  Sometimes a lot.  The main point of it is not to generate the perfect thesis for college, it’s to emulate the way people speak – even if there is a dash placed somewhere it shouldn’t be.

    Strony