Companies have been pushing hard to get into the social sharing game in hopes of generating new customers, leads, sales, boosting profit – everything that keeps a business going.  The dollar signs flashing across their eyes are unfortunately blinding far too  many business owners because they’re missing the core concept of marketing. To brand yourself. Before I go further you need to buy cialis ask yourself:  Is my social media...

There are a lot of people out there trying to crack the code to successful viral marketing, but I think the formula is more complex than the human genome.  I think you have a better chance of reading someone’s full DNA code in your lifetime. I’ve seen uncountable people attempting to create something viral, often through entertainment or something that (loosely) resembles it.  What I notice though is that a lot of those attempts tend...

A good question to ask yourself when you’re looking at social media integration, especially Twitter, is to ask yourself why you’re using it. Do you want to make money? Do you need valuable intel? Want feedback? Need blogging ideas? Want to make your content go viral? Trying to sell something? If you’re trying to push any kind of product through Twitter to an audience, that’s all well and good – as long as you’re doing it in a...

A frequent concern is how people can leverage Facebook for social media marketing.  It’s often seen as a kids site and nothing more than a simple social network.  If that’s the case, then how come so many businesses are finding success there? Many companies and individuals that want to leverage social media are holding back because they fear that Facebook just takes too much time – a limited resource for many of us.  It’s true...