I’ve noticed price cialis a bit of a conundrum as of late that has to do with the digital vs. analog existence of us all.  Mainly that you can have the most appealing and inviting physical location on the earth, and still have problems networking.  It points directly to an inability to be found online.  If your customers can’t connect with you, and other businesses can’t see you, then you lost the opportunity for social networking...

Why does  it always come down to measurement with people.  There are so many of us banging pans and kettles, demanding to know the best way to measure ROI in social media because it must be measured differently. Yes, there are varied behaviors and as such they require different measuring standards right? (more…) Share and Enjoy: Technorati Tags: measuring roi in social media, measuring successfu

At least how to manage a business there.  Well, maybe not everything, but she got me off to a good start.  This came to mind in light of Mothers Day of course, and when those sentimental days come around I can’t help but think how certain people have profoundly impacted my business life in social media marketing. Mothers are gems for one liners and logic that can’t be reasoned away, but somehow they always seem to fit.  As such, I...

This might sound a little odd, but in my experience the key element that most people are missing in their social media strategy… is the strategy.  A number of marketers and business owners fall into this easy trap of setting up plans, timelines, goals and listing a bunch of tactics to achieve that goal. That’s not a strategy. While those are essential elements that are included in the greater picture of what a social media strategy is,...

Put down your torches and pitchforks, I’m not being sexist… or stupid (though some have stated I suffer from both from time to time).  This is a very real and legit topic that comes from a strategic perspective.  Keep your ear to the ground and follow me. Being in the pilot seat for a social media company has put me in contact with various business owners, most of which have been desperate to increase their sales despite the recession...